Aap Ki Izzat: Cast, Timings & Where to Watch HUM TV's Weekend Drama
· 6 min read
Aap Ki Izzat has quietly become the serial HUM TV's weekend is built around — and the one that trends every Friday night. Written by Umera Ahmed, the writer behind this season's biggest ARY hit Dar-e-Nijaat, it reunites two of Pakistani television's most trusted performers and has produced the year's most talked-about villain. Here is everything you need to start watching.
Last updated: 24 September 2026. Schedules and streaming arrangements can change; we keep our show pages updated as verified information becomes available.
The essentials
| Detail | Information |
|---|---|
| Network | HUM TV |
| Air days | Friday and Saturday |
| Air time | 8:00 PM PKT (4:00 PM in the UK during British Summer Time) |
| Premiere | 17 July 2026 |
| Writer | Umera Ahmed |
| Director | Saife Hassan |
| Where to watch | HUM's official app and hum.tv; Hum Europe for UK/European viewers |
The story: love under scrutiny
Aap Ki Izzat — "your honour/respect" — is a marriage drama at heart: a husband and wife whose deep love is tested as questions of izzat (dignity, reputation) and outside interference press in on the relationship. Umera Ahmed's writing keeps the focus on how ordinary pride corrodes an otherwise strong marriage, and director Saife Hassan plays those eruptions in close, uncomfortable frames rather than melodrama.
The cast — and the villain of the year
The serial marks the fourth on-screen pairing of Ahsan Khan and Urwa Hocane, after Udaari, Marasim and Meri Ladli — a partnership with a built-in audience. Sania Saeed plays a key role, giving the family scenes their gravity. But the performance everyone talks about weekly belongs to Saif Ali Khan — the Tamasha winner playing Behram, the menacing "Sabzi Wala", a character so effectively unsettling that he trends on Pakistani social media every time he appears. Casting a reality-show favourite as pure menace was a gamble, and it has paid off.
Where to watch officially
HUM TV distributes through its official app and hum.tv, free with sign-up where required. For the diaspora, HUM also operates dedicated international channels — Hum Europe for UK and European viewers, plus Hum World SD/HD and Hum MENA — carried by participating TV providers; see our UK guide for how that fits together. On weekdays, HUM's Hadd holds the 7:00 PM PKT daily slot, so the network covers seven nights a week this season.
Frequently asked questions
When does Aap Ki Izzat air?
New episodes air Friday and Saturday at 8:00 PM PKT — 4:00 PM in the UK, 5:00 PM in Central Europe and 11:00 AM on the US East Coast during summer. The show page has the countdown to the next episode.
Is Aap Ki Izzat written by Umera Ahmed?
Yes — it is Umera Ahmed's second big serial of the season alongside Dar-e-Nijaat on ARY Digital, directed by Saife Hassan.
Who plays the Sabzi Wala in Aap Ki Izzat?
Saif Ali Khan, the Tamasha winner, plays Behram — the menacing "Sabzi Wala" who has become the show's viral talking point.
How many episodes has Aap Ki Izzat aired?
It premiered on 17 July 2026 and airs twice weekly; our episode index on the show page tracks every number with its air date as the serial progresses.